More Americans cut the cord as streaming services shift to ad-supported models
The number of U.S. households moving away from traditional pay television continues to rise, with … Read More
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Q&A: The rise of biddable inventory and what it means for advertisers
As the advertising landscape continues its streaming evolution, the rise of biddable inventory is changing … Read More
Streamers to surpass broadcasters in content spending for first time in 2025
Streaming platforms are projected to outspend commercial broadcasters in content investment for the first time … Read More
Roku leads U.S. CTV market, Samsung gains market share
Roku maintained its lead in the U.S. connected TV market in the fourth quarter of … Read More
Fox says it will launch standalone DTC streamer after Venu debacle
After its proposed sports-centric direct-to-consumer streamer partnership Venu Sports was canceled in late 2024, Fox … Read More
Unlocking content discovery and editorial efficiency in the era of AI
Artificial intelligence (AI) and machine learning (ML) are reshaping the media industry. According to Grand … Read More
Super Bowl LIX: ESPN expands coverage with multi-platform approach in New Orleans
ESPN is bringing its full lineup of studio shows, reporters, and analysts to New Orleans … Read More
Tegna disbands national Verify fact-checking team, journalists laid off
Tegna has eliminated its national Verify fact-checking team, marking the end of the company’s centralized … Read More
Dak’s Take: Innovate or disappear, the new reality for local news
Local news has always been the lifeblood of communities—reporting on everything from school board meetings … Read More
Live streaming sees 12% growth in 2024, points to market shifts
Live streaming continues to gain traction, according to Stream Hatchet’s 2024 “Live Streaming Trends Report,” … Read More