July 30, 2015

Detroit forecaster’s feet ‘go missing’ in chroma key gaffe

WXYZ-TV meteorologist Dave Rexroth found himself in a bit of an odd situation during one of the Detroit station’s recent forecasts — sans feet.

July 29, 2015

CNN debuts new weather center with chroma key floor

CNN took the wraps off a new weather center that incorporates interactive 3D technology in a unique way — a chroma key floor.

July 16, 2015

Dallas station plugs ‘Thunder Truck’ in over-the-top promo

Our social media streams are abuzz with an over-the-top promo that started airing last month in Dallas promoting KXAS-TV‘s storm chasing vehicle dubbed the “Texas Thunder Truck.”

July 14, 2015

D.C. forecaster mixes Taylor Swift lyrics into WX report

Washington, D.C. forecaster Mike Thomas channeled his inner Taylor Swift Monday by interweaving the singer’s lyrics into his forecast.

April 29, 2015

Chicago ABC tweaks WX graphics

WLS-TV, the ABC O&O in Chicago, has rolled out some modifications to its weather graphics.

April 21, 2015

L.A. NBC pulls out augmented reality for WX

Los Angeles forecaster Anthony Yanez‘s weather report started out pretty typically — with him standing in front of a three-panel video array showing a live camera feed of current conditions.

April 12, 2015

ChyronHego launches automated templates for Metacast platform

ChyronHego announced today at NAB the launch of Metacast MediaMaker, a new version of the companies Metacast weather graphics platform.

April 10, 2015

AccuWeather, Baron team up

AccuWeather and Baron today announced a strategic partnership, joining forces to bring new combined severe weather capabilities to local television stations.

April 3, 2015

AccuWeather updates interactive touchscreen solution

AccuWeather will debut new StoryTeller enhancements at NAB, including updating user generated content integration, social media engagement, audience polling and more. StoryTeller is AccuWeather’s interactive touchscreen solution for broadcasters.

April 2, 2015

WSI introduces augmented reality for weather and traffic systems

WSI, the professional division of The Weather Company, today announced Max Reality, an augmented reality product for weather and traffic reporting, in a statement.