Artful sound, editing give Australian news promo sophisticated feel

Featuring an artful mix of nat sound, a dramatic music bed and strategic edits, this 7 News promo from Australia focuses mainly on big stories and breadth of coverage with a sophisticated but high energy feel.

Featuring clips from both Australia-based stories and key events around the globe such as 9/11 and Princess Diana’s wedding plus a mix of lighter entertainment and human interest pieces, the spot also uses a dark and dramatic shot of Earth as a recurring theme to promote the entire slew of 7 News offerings.

Explore previous days’ over-the-top news promos below:

Day 8: 9 News

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Watch the full 9 News news promo here

Day 7: WNJU-TV

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Watch the full WNJU-TV promo here

Day 6: Five News

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Watch the full Five News news promo here

Day 5: WPIX-TV

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Watch the full WPIX-TV news promo here

Day 4: Seven Brisbane

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Watch the full Seven Brisbane news promo here

Day 3: Russia-24

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Watch the full Russia-24 news promo here

Day 2: Texas Thunder Truck

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Watch the full Texas Thunder Truck promo here.

Day 1: Asianet News

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Watch the full Asianet News promo here

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